Black Friday vs. Giving Tuesday: Why Meaningful Giving Matters More Than More ‘Stuff’
Every year, Black Friday arrives with a bombardment of emails and social media posts (and that's weeks before) we're given flash sales and countdown timers, forcing an overwhelming sense of needing to buy something before the 'amazing/one time only deal' disappears forever. But let’s be honest - most of us end up spending money we might not be able to afford, on things we don’t actually need. This year, what if we changed our focus from buying more to doing more good? That’s exactly what Giving Tuesday is all about.
November 24, 2025Giving Tuesday (the Tuesday following Black Friday) has become a global day dedicated to generosity. Instead of filling online shopping baskets, people come together to support good causes that make a difference. It’s a wonderful counterbalance to the retail and consumer frenzy of Black Friday, reminding us that meaningful giving creates lasting impact.
For charities and not-for-profit organisations, Giving Tuesday is a huge opportunity to inspire supporters, boost visibility, and raise vital funds through modern tools like contactless donations, QR code donations, and other simple digital fundraising methods.
If your organisation wants to make the most of Giving Tuesday, digital fundraising is a great addition - Give A Little makes setting up a Giving Tuesday campaign incredibly easy and quick.
You can:
Create a Giving Tuesday fundraising campaign in minutes
Share your donation link via email
Post it across social media
Generate QR codes for posters and print materials
Accept contactless donations seamlessly in person
Give A Little provides simple tools that help your charity reach supporters wherever they are - online, on their phones, or in person. You can also invite your Supporters to collect donations on your behalf using just their phones (Android or iPhone) and the
While Black Friday often encourages unnecessary spending, here’s a deal that does the opposite - helping charities raise more! Our device partner CollecTin is offering £50 off a CollecTin More throughout November.
If your organisation is exploring contactless donations or expanding your digital fundraising toolkit, this is a genuinely useful Black Friday offer that supports giving rather than consuming.
As the noise of Black Friday gets louder and even more overwhelming, Giving Tuesday invites us to pause and choose something more meaningful. Supporting charities and giving back to the community has far greater impact than any short-lived retail 'bargain'.
Now is the perfect time to set up your Giving Tuesday campaign on Give A Little, share it with your supporters and donors, and make giving easy!